Long-lasting colour highly pigmented micro-fine powders blends easily lightweight formula want the London look? Maxi blush's lightweight powder formula gives cheeks a burst of colour and healthy looking glow. Whether you're at the office out shopping or partying until the early hours maxi blush's pigmented formula delivers colour that lasts. Apply with powder brush over foundation or on bare skin. The micro-fine powders blend easily and provide buildable results. Available in 5 shades to compliment multiple skin tones. Rimmel London is an inner confidence that how we look is always cool irreverent never predictable and always evolving. Rimmel is not perfection or intimidating it is like London: young urban eclectic edgy. It is expression with no rules it is real it is accessible. Live the London look.